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The fashion and retail store provides five tips to eliminate body shaming on their official blog.
Pantaloons, a clothing retail chain of India aims to put an end to the stereotypical attitudes of zero-figures and unachievable diet plans that indirectly encourage body shaming. For Pantaloons, body shaming is an attitude that we develop towards people who are overweight. These attitudes are reflected in our behavior towards them, which is akin to discrimination.
Pantaloons in their official blog reveal five tips to knock out body shaming from our minds and lives:
Tip 1: When it comes to experimenting with latest styles, always remember to dress for comfort and not just to make a statement.
Tip 2: Forget about figure numbers because the dressing is all about how you carry yourself in whatever you decide to wear.
Tip 3: Leave aside the worries of how you cannot fit into the world of waist cinching and rigorous dieting fanatics.
Tip 4: Learn to embrace your own individuality and sense of inner style rather than superficial external appearances.
Tip 5: Develop a habit of regular physical exercise to stay healthy, not to achieve size zero.
Pantaloons: Founded in 1997, Pantaloons is known to bring forth the compelling trends. There are more than 121 stores spread across 40 cities in India with a retail space of 1.7 million square feet.
Pantaloons is an Indian retailer selling fashion and accessories for women, men and children.
The Pantaloons Payback Greencard, which is a unique loyalty programme, has been designed exclusively for Pantaloons' customers to enhance customer experience.
Pantloons home brands are SF, Bare Denim, Rig, Honey, Candies, Ajile etc.
The first Pantaloons store was launched inGariahat, Kolkata in 1997.
Pantaloons is operating in 36 countries across the globe with over 120,000 employees.
Pantaloons is now an integral part of the prestigious Aditya Birla Group.